The Catalogue: Decisions and design
The catalogue seems to be coming together rapidly thanks to the hard work of the catalogue team. The main design has now been finalised, individual and group photos have been taken and the team have set dates for the submission of artist’s statements and images of our artworks. The catalogue will also include a map at the back to direct visitors to the various different locations for the show. This was an important feature because some of the group felt that visitors might not be able to find all the work on display and might limit themselves to the work on show in the Peter Scott gallery.
Decisions for the catalogue were principally taken by the catalogue team because voting on every single aspect of the design would have been too time consuming, however there was also consultation with the whole group in meetings on key aspects of the catalogue. This included the paper quality, matt or gloss, and the dimensions of the catalogue. We chose to have a square format, although the smaller format used for the catalogue last year was very effective we needed more space due to the large number of students and this would have meant more pages which would have necessitated binding, raising the cost considerably.
I think the finished design of the catalogue cover and interior is very affective. The publicity team felt that the catalogue should echo the design theme of the publicity material to ensure a sense of coherence and the general group felt that a minimal aesthetic was preferred. The finished design ties in well with the publicity material and the use of circular forms in the detail of the design references the logo. I think the grid format is a really good idea because it is so adaptable, allowing students to include one large picture or a number of smaller pictures depending on their preference for presenting their work.
There are now a number of key dates to remember for submission to the catalogue team.
Wednesday 11th May – Email Rachel Daniel with artist’s statements
Monday 16th May – Email Rose or Anna with artwork images.
Image of page design of catalogue by Emma Bates and Pul-ling: Well done guys!
Cover design for catalogue by Emma bates and Pul-ling.
